Social Media Content Manager
The social content media manager is responsible for management and development of activity on core social media channels with the aim of driving engagement, building audience, increasing web traffic and ultimately driving website registrations. They will sit between the marketing and content teams, helping both to meet shared objectives and providing insights and analysis to improve impact and effectiveness. They will also help support the development social media competencies and understanding across the wider business.
Responsibilities and Duties:
• Develop, implement and manage our social media strategy
• Define most important social media KPIs
• Manage and oversee Social Media content from concept to delivery
• Measure the success of every social media campaign
• Stay up to date with latest social media best practices and technologies
• Use social media marketing tools such as Buffer
• Attend educational conferences
• Work with designers, content creators and marketing to ensure content is informative and appealing
• Collaborate with Marketing, Sales & Product Development teams
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals and influencers via social media to create a strong network
• Provide constructive feedback
• Adhere to rules and regulations
• Present to Senior Management
Qualifications and Required Skills:
• 4 years of experience as a Social Media Specialist or a similar role
• Minimum 4 years in a management role
• Social Media Strategist using social media for brand awareness and impressions
• Excellent knowledge of Facebook, Instagram, Pinterest, TikTok and other social media best practices
• Understanding of SEO and web traffic metrics
• Experience with doing audience and buyer persona research
• Good understanding of Social Media KPI’s
• Familiarity with web design and publishing
• Excellent multitasking skills
• Great Leadership skills
• Critical thinker and problem solving skills
• Team player
• Excellent time management skills
• Great interpersonal, presentation and communication skills
• BS degree in Marketing or relevant field
Benefits:
Full Medical, Dental, vision
Paid Vacation
PTO/Sick Leave
Paid Holidays
401K w/ Profit Share
A great work culture!
Employee Discounts
Plus, many additional employee perks
Pay DOE