Creative Marketing Specialist

NanaMacs is seeking an experienced Creative Marketing Specialist to join our Creative team. Our ideal candidate will have a deep understanding of marketing content utilizing SEO and KPI strategies. This role will be responsible for writing and analyzing cohesive brand content NanaMacsโ€™ websites and social media channels. This position will report to the VP of Marketing and work primarily with the creative and marketing teams.

 Responsibilities:

  • Create copy content for multiple platforms, such as the website, email marketing, videos, blogs and press releases while maintaining a cohesive brand voice
  • Create copy content for social media posts and social media marketing campaigns to drive leads and subscribers while utilizing current trends and hashtags
  • Use search engine optimization (SEO) strategies in writing to maximize the online visibility of the website and generate traffic to the site
  • Use social media analysis tools to identify top conversations, trends, and influencers
  • Collaborate with influencer managers, influencers and utilize user generated content (UGC) to incorporate into content, posts, blogs and press releases
  • Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
  • Refine new and existing content based on web data metrics to maximize engagement
  • Edit and proofread content across teams to ensure a high quality standard
  • Work cross functionally with internal teams including creative, customer service and influencer management to develop new ideas for content and posts
  • Regularly track and analyze hashtag trends
  • Other duties as assigned

Qualifications and Required Skills:

  • Excellent writing skills
  • Strong communication skills
  • Attention to visual details
  • A friendly, positive and professional demeanor
  • 50+ WPM typing speed
  • Experience working with an E-commerce platform
  • Experience using social media management tools
  • Expertise with social listening, community management, and (UGC) tools
  • Creative collaboration with cross functional teams from briefing to content delivery

 Additional Desired:

  • Bachelorโ€™s in Communication, Writing or Marketing

Monday - Friday 9-5    Salary $15 - $19 /hr DOE

 Benefits:
Full Medical, Dental, vision
Paid Vacation
PTO/Sick Leave
Paid Holidays
401K w/ Profit Share
A great work culture!
Employee Discounts
Plus, many additional employee perks

     

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